Make your headings pop with strong contrast and leave enough space around them for easy skimming. Be consistent and use a precise headline to quickly communicate your page’s purpose. If the content is complex, consider using a subheadline to further clarify its meaning.
Visual Hierarchy: Employ visual hierarchy principles to guide the user’s eye in the exact order you intend. Larger elements draw greater attention and carry the strongest message, while contrast emphasizes and draws attention to design elements. Repetition creates unity and boosts understanding and recognition.